Social Media Marketing Using social media channels to reach and engage your target audience is no longer an option – it’s a standard! Rather than asking yourself if you should be active on social media platforms, you should be asking how much time and resources do you...
Facebook Advertising According to Facebook, there are 2 million small to medium sized businesses advertising on this social media platform. And that should come as no surprise given that Facebook ads are one of the most effective and least expensive ways to advertise...
PPC Advertising Thats right, PPC, or pay-per-click, advertising is a type of online ad model that allows small businesses to display their ads to people searching online for relevant products and services. Pay-per-click works just like it sounds – you pay each time...
