Artists aren’t recognized for their marketing abilities. Although, they are inventive thinkers who seek new ways to bring art to the masses rather than traditional methods. However, in today’s competitive art market, artists can only survive financially if...
In 2022, having a strong social media presence has become indispensable. Social media not only expands your reach but also helps you build a community around your company. It is a significant part of your brand story and impacts how you are perceived online. But to...
Every business needs a strong online presence – be it through social media pages, a website, or an eCommerce platform – to scale its operations. However, it isn’t enough to just describe what you do on your website or social media page. User attention...
Now that we’re in 2022, the race to reach consumers first has only intensified. As consumers rely increasingly on a company’s online presence to make important purchasing decisions, brands cannot afford to ignore digital advertising if they want to remain...
We’re only weeks away from ringing in the New Year, but it still feels like we’ve just finished writing up our marketing initiatives for 2021. The year will be over before we know it, and though there’s still time left to crush your 2021 marketing goals, now is...
People trust people. This has always been true in sales and marketing, and it’s increasingly so in the modern B2B marketing space. However, when most people think of influencer marketing, they imagine that local celeb that’s doing not-so-subtle promotion for a local...