SJM Uses PPC Campaign To Boost Impressions and Engagement for Dental Clinic

The goal of this project was to boost impressions and engagement through the implementation of a pay-per-click (PPC) advertising campaign. The client, a dental clinic, aimed to reach top 1-40% income earners aged between 25 and 65 in 11 zip codes in Ohio, USA. With a budget of $2.89 per day, SocialJack Media was tasked with designing a targeted strategy that would effectively reach the desired audience and increase website traffic. The PPC campaign aimed to drive engagement and ultimately increase patient acquisition and revenue for the clinic.