The goal of this project was to reach a targeted audience through a pay-per-click (PPC) advertising campaign. The client, a physiotherapy clinic, aimed to target top 1-40% income earners in 6 postal codes in Ontario, CA. With a budget of $3 per day, SocialJack Media was tasked with developing a targeted strategy that would effectively reach the desired audience and drive traffic to the clinic’s website. The PPC campaign focused on utilizing data-driven insights and optimized ad spend to reach the target audience in the most cost-effective way possible, with the ultimate goal of increasing patient acquisition and revenue for the clinic.
Ad impressions delivered to target audience (monthly average).
Qualified visitors who clicked through on the ads (monthly average).
Average cost-per-thousand impressions.
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