SJM Uses PPC Campaign to Help Physiotherapy Clinic Reach Their Target Audience

The goal of this project was to reach a targeted audience through a pay-per-click (PPC) advertising campaign. The client, a physiotherapy clinic, aimed to target top 1-40% income earners in 6 postal codes in Ontario, CA. With a budget of $3 per day, SocialJack Media was tasked with developing a targeted strategy that would effectively reach the desired audience and drive traffic to the clinic’s website. The PPC campaign focused on utilizing data-driven insights and optimized ad spend to reach the target audience in the most cost-effective way possible, with the ultimate goal of increasing patient acquisition and revenue for the clinic.